EmoART 3D: Discover, Discuss & Deconstruct

Sexism is not a “one size fits all” problem…

According to the Health Economics and AIDS Research Division at the University of KwaZulu Natal, violence against each woman costs her R5528, summing up to a yearly R105billion for all the female GBV victims for medical costs alone: Loss of income and psychological stability are equally damaging to the wellbeing of the individual and her dependents. (Sonke Gender Justice Network, 2014)


With a 3D approach, EmoART can tackle as a complex issue that takes different forms within different cultures: EmoART established a yearlong after-school program to equip teens with the imagination of an artist, technical skills of an entrepreneur and the emotional intelligence of a leader. 

EmoART was created to stimulate self-development in teenage girls using the arts as a medium of self expression through self exploration in order to empower them to represent female ability and disprove the false idea that inferiority is inherently or naturally female. In line with the UN #HEFORSHE 2014, EmoART agreed that women’s rights are all humans rights.

Thus, through the EmoART3D camp, we commit to South African males who are also GBV victims in various ways that we must acknowledge & address as equally relevant.

Discover, Discuss & Deconstruct!


EmoART is a setting up a summer 2014 project to train 15 boys and 15 girls to implement the EmoART curriculum in their townships. The participants will engage in:

➺ Five Discuss, Discover and Deconstruct sessions each week: two sessions will focus on emotional intelligence.

➺ Three master art classes each week: they will be professionally trained to inspire themselves and others through artistic performance (dance, song, visual art).

➺ Two entrepreneurship weekends where they work (independently and collaboratively) to produce profitable products or services that will translate those high-powered discussions into on-ground solutions to help women and men in their close communities transcend aggression and inferiority complexes respectively. For example, we have had a huge success with our EmoART friendship bracelets made with love from our Zandspruit chapter.


EmoART is calling for the awareness of the need we have identified and the support of all those concerned in creating a progressive African continent where the efforts of females and males are equal and equally appreciated.

The EmoART 3D fundraising campaign is to fund yearlong operations and final productions for three new EmoART locations.

These groups need resources for:

A. Artistic training & production skills:
➺ Expert training: Professional dancers, musicians, visual artists for master classes.
➺ Performance production: Set building, costume, rehearsal space

B. Chapter resource materials: 
➺ Program stationery e.g Paper, Pencils, Pens, Journals, Canvas, Paint, Paintbrushes, Printing
➺ A smartphone for quality documentation, video journal & internet access (used for Skype conference across communities)

➺ An EmoART handbook, containing our detailed curriculum

➺ EmoART branded journey journals or the students

➺ An MP3 player for community led dance sessions
➺ Speakers for community led dance sessions
➺ Materials for printing and designing EmoART merchandise (t-shirts and bracelets) for sale



You have options:

1) Please donate toward our campaign’s $5000 goal  on igg.me/at/emoart3D

2) Please share it on your social media accounts to give your friends the opportunity to join in! You can easily use the Indiegogo share tools.

3) Do both                                                                                                                                                  


Well, Established organizations you might recognize have trusted in our vision. Indeed, we have proven (and surpassed) predicted returns on their investment


The Movement for Choice


“No human development goal can be achieved as

long as women and girls continue to suffer from

violence or live in fear of it.”

-Dr. Babatunde Osotimehin

Executive Director, UNFPA, November 2012

EmoART is a non-profit organization created to stimulate self-development in teenage girls across Africa using the arts as a medium of expression and introduction in order to empower them to represent female ability and disprove the false idea that inferiority is inherently or naturally female.

ART is the language

      “As art teachers we do not indoctrinate. But when we study the art of many lands and peoples, we expose our students to the expression of a wide range of human values and concerns. We sensitize students to the fact that values shape all human efforts, and that visual images can affect their personal value choices. All of them should be given the opportunity to see how art can express the highest aspirations of the human spirit. From that foundation we believe they will be in a better position to choose what is right and good”

-National Art Education Association

1580From 2011-2013, the EmoART program organized weekly sessions with 12 girls in Zandspruit primary School (in Johannesburg, South Africa)  to utilize the psychological and physical benefits of artistic performance.


Our mission is: 

 TO create generations of independent African females who will use the power of choice to make well-informed decisions because they have the right attitude, values, knowledge and skills. 

BY  delivering the EmoART curriculum to 15 & 16 year old local teenagers who will redesign and implement the curriculum to address the specific priorities of their immediate community.

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In 2014, EmoART decided that African women’s rights are African human rights: Men in Africa are victims in various ways that we must acknowledge simultaneously.

Therefore, the responsibility to solve gender conflict must be shared.


In 2014, EmoART changed its mission to engage and empower African girls and boys living below $2 daily to create new and measurable leadership & entrepreneurial efforts that relieve their immediate communities. Therefore, creating a progressive continent sustained by the equal and equally valued efforts of African men and women.